期刊论文

中文

绿色包装

2096-4838

2022

5

78-83

10.19362/j.cnki.cn10-1400/tb.2022.05.015

湖南省教育厅优秀青年基金项目（“文旅融合”背景下湘西苗绣数字化平台设计研究20B168）；

本校为第一机构

在乡村文化振兴背景下，探索苗族刺绣与现代婚庆产品包装设计的共融空间。分析苗绣婚庆产品的用户需求、应用可行性、价值内涵与应用思路，并整合细化设计要素，构建出具有可行性和实践指导意义的设计原则，并运用于设计实践，从而设计出满足当代人心理诉求和使用需求，又具有民族内涵价值的苗绣特色婚庆产品。苗绣与婚庆产品的融合开发，既助于增强苗绣的用户贴合度，也能通过婚庆产品创新设计实现文化基因的传承发展，为苗绣与其他家居产品的开发融合提供参考。

Under the background of rural cultural revitalization,explore the communion space between Miao embroidery and modern wedding product packaging design.Analyze the user needs,application feasibility,value connotation and application ideas of Miao embroidery wedding products,and integrate and refine the design elements,construct design principles with feasible and practical guiding significance,and apply them to design practice,so as to design Miao embroidery wedding products that meet the psychological demands and use needs of contemporary people and have national connotation value.The integrati...