Using the method of literature research,this paper analyzed the characteristics of digital cultural heritage and the important variables of what influences its dissemination.The paper concluded that digital cultural heritage boasts several characteristics,namely,multi-format,decentralized,visualized,fragmented,and cross-border integrated.Their spread in the Internet age is affected by three factors:the users,content,and communication channels.The user image of the Internet favors young people and has formed communities and groups.They have participated in the process of information design and ...
