To promote the inheritance and development of red culture,this paper proposed a product design method for cultural and creative products of revolution memorial museums,taking cultural and creative products with red connotation as a carrier.By analyzing the status quo of such cultural and creative products,innovative design ideas are proposed.It also summarizes its innovative design methods specifically from the following aspects,the transition of red symbols from traditional ways to modern ways,reproduction of classic red patterns,and illustrative expression of red elements.By extracting the c...