The purpose of this study is to apply the concept of Kansei Engineering and Kano Model to improve the design of ceramic containers for food packaging to better meet the needs of customers. Kansei Engineering is used as a design element to capture and transform the perceived(Kansei words)of the consumer.The design object should be examined in a comprehensive context.The paper used sampling method,case analysis method and questionnaire method. The result of this study was that the main factors that affect the consumer satisfaction of the ceramic container for food packaging could be divided into...
